On St. Patrick's Day, I opened a pub that refused to serve the Irish.
Within a day, the story spread around the world, sparking massive support and action for immigration rights.
To help recruit young creatives, we got Tim Robinson and Comedy Central to turn our real agency into the nemesis of the fake ad agency on their hit comedy series Detroiters.
See how we pulled it off in vid below. And check it f’real on Paramount+, Netflix, and Comedy Central.
When you’re Xfinity, how do you undo Google Fiber’s hype?
You don’t.
You hack Google so Google does it for you.
To stem the onslaught of cord-cutters, we reimagined the traditional cable value prop (the tech) and focused on the deeper reason people pay for quality content - the emotional connection.
* Since campaign launch, new connects have far outpaced cord-cutters. #suckitHulu
We helped launch and brand the Detroit Public Theatre. By the end of the first season, DPT had become an internationally-acclaimed "Off-Broadway" destination.
* Some pieces and kind words from the New York Times.
Harman/Kardon is as much a feast for the eyes as ears. So we went all sexy pants on a rebrand. And tossed in some J Lo for good measure.
AT&T, Verizon and DirecTV love to seduce you with sexy offers. But once you discover their dirty secrets, you'll wish you swiped left.